Beatles Memorabilia Reference Guide
Check out our new Solo Beatles Promo Section!!
Presented is a comprehensive listing of Record Promotional Pieces such as store posters and store displays. If you have any items that are not listed please submit photographs to firstname.lastname@example.org for addition to this listing. Record promotional displays are highly collectible and desirable amongst Beatle collectors because they were originally issued to promote the latest Beatle record then discarded once the promotion ended. Building a collection of 1960's items as shown below is time consuming and expensive as many of these items are very hard to find, especially in mint condition. Please see BeatleBay's online want list as we are currently searching for many of these 1960's promotional pieces. We will pay top dollar for top condition items. Please note that 1971 and later items are quite plentiful and not to difficult to locate. We are primarily looking to buy items manufactured between 1963 and 1970.
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Small Promotional Flyer/Poster for the First Beatles Album on Parlophone Records, Please Please Me. . This extremely rare EMI/Parlophone flyer/poster was printed in March of 1963. This promotional flyer/poster measures approximately 9" high by 6" wide. The flyer has the Parlophone Logo printed at the top and states "SPECIAL LP RUSH RELEASE for sale March 22nd, 1963". The album cover is shown in the center of the poster along with a listing of all the songs on the album. It also states the first release will be a Mono recording, PMC 1202, with the Stereo version to follow. The EMI logo is printed at the bottom of the flyer along with EMI's address. "Printed in Great Britain" in printed in small print at the bottom center. Simply a marvelous promotional flyer/poster for The Beatles First Album!
An EMI Promotional Poster advertising the Beatles Second Single on Parlophone Records, Please Please Me!! This EMI/Parlophone poster was printed in early 1963. This promotional poster measures 20" high by 10" wide. This promo poster advertises the current week's top 10 hits on EMI Records and subsidiary labels, with Please Please Me charting at number 7. Eventually this would be The Beatles First Number One Hit!!!. "Printed in Great Britain" in printed in small print at the bottom center.
Promotional Poster for The Beatles From Me To You Parlophone single. This ultra-rare EMI/Parlophone banner poster was manufactured in April of 1963 for The Beatles third Parlophone single, From Me To You. It is marked 4-63 on the poster. Also promoted on this poster is The Beatles first album, Please Please Me and the first two singles, Love Me Do and Please Please Me which are noted as such on the mini-LP cover. This great promotional poster measures approximately 17" wide by 7" high and is the only known example. Presented Courtesy of the A. Geller Collection.
A very rare UK thick cardboard Beatles EMI/Parlophone Records Promotional Store Display. Exact manufacturing date of this rare store display is unknown but it was released sometime in early to mid 1963. This impressive display measures approximately 17" tall by 20" wide. It has a cardboard easel attachment on the back. A very cool and quite early Parlophone Records Beatles Promotional Display!
A Parlophone Promotional Store Poster manufactured in July 1963 by EMI Records. This poster measures 12" x 15" and features a nice Dezo Hoffman group pose of the group on an orange background. It is dated 7-63 in fine print on the poster. Early Parlophone promotional posters or displays are quite hard to find and this is a nice display piece.
Another very rare cardboard countertop The Fabulous Beatles EMI/Parlophone Records Promotional Display manufactured in August of 1963 in the UK. This display is marked 8-63. This display measures approximately 17" tall by 24" wide and is the only one of this variation known to exist; see the next item for a second variation of this rare display. Presented Courtesy of the A. Geller Collection.
Another version of the The Fabulous Beatles EMI/Parlophone Records Promotional Display which was manufactured by EMI in England. This display was manufactured in August of 1963 and is marked as such. This version is nearly identical to the previous display except some lettering is in fluorescent print plus the group photograph is completely different. The previous display has a Parlophone group picture with an orange background adhered over the black and white photograph with fluorescent orange border as shown below. The right side panel was removed long ago for unknown reasons; possibility by the distributor. Whatever the reason was, there are only a handful of known examples of this display, each having the right side of the display removed.
An EMI Promotional Poster advertising the Beatles new Single on Parlophone Records, She Loves You!! This EMI/Parlophone poster was printed in October of 1963. This promotional poster measures 20" high by 10" wide. This promo poster advertises the current week's top 10 hits on EMI Records and subsidiary labels. This is the only known promotional poster which advertises The Beatles smash single, She Loves You; there is no known promo poster or display that features only this single hit. "Printed in Great Britain" in printed in small print at the bottom center. Simply a marvelous promotional piece for this great Beatles Single!!!
A very cool Parlophone Records Promotional Poster probably issued in late 1963 or early 1964. It is quite a large poster measuring in at 13¼" tall by 59¾" long and features five different great full color pictures of The Beatles. Typical of many of Parlophone's early Beatles promotional posters and displays, this poster doesn't promote a particular Beatles record but simply promotes the fact that Beatles records can only be found on Parlophone/EMI Records.
A Parlophone/EMI Promotional Poster Advertising The Entire Beatles Stock. We believe this EMI/Parlophone poster was printed in late 1963, for use in Record Stores in the UK. This promotional poster measures 10" high by 30" wide. Again, a marvelous promotional poster for The Beatles! Presented Courtesy of the A. Geller Collection.
This is one of the earliest Capitol Records Promotional Pieces: A 4 page promotional Newspaper created by Capitol in January 1964 to help initiate interest in the new LP, Meet The Beatles. This paper describes some of the promotional items Capitol is planning on releasing including the Beatles are Coming stickers and the Meet The Beatles motion display!
The Beatles are Coming Promotional Sticker was mfg by Capitol Records in early 1964 to help push The Beatles onto us all! As if we needed help!!!
These banners were 2 of the first posters created by Capitol Records to promote the Meet The Beatles! LP in early 1964
The first cardboard promo Store Display mfg by Capitol Records for Meet The Beatles! It features a double legged easel on the back which folds open for display. The display measures 14" x 20" wide. This display is very rare and quite difficult to find. Because of it's rarity, it has been reproduced. Fortunately the reproductions are quite easy to identify and they differ considerably from the originals: originals have fold-out easels on the backside which the fakes do not. Original standee graphics have each Beatles' feet blending into the red printing; on fakes the feet are cutoff as shown in the right side picture of a fake. The fine print on the left side of the display on the fake is in black print whereas the original has red printing. Additionally, the clarity of the miniature Meet The Beatles! album cover and the I Want To Hold Your Hand picture sleeve are not very good on the fake; they are quite sharp and clear on the original; on the original you can read the fine print "HIGH FIDELITY" under the Capitol logo on the small MTB album cover; this is not even visible on the fake. A tremendous promotional item highly sought after by collectors!
A Capitol Records promotional Poster for Meet The Beatles! mfg in January 1964. Nearly the same design as above MTB Standee but this is a poster - this poster has different print than the above standee but it is identical to the verbiage on the Meet The Beatles Advertisement published in Billboard Magazine in January 1964(see that item in the Promo Record Ad Section). Again, as in the previous item, this poster has been counterfeited but fakes are easily identified. See the previous item for identifying counterfeits. This Meet The Beatles! promotional poster is harder to find than the Meet The Beatles! countertop standee previously shown.
This LP bin-divider was created for the Meet The Beatles! LP. It is made of thick cardboard and measures 12" x 14". Only 2 bin dividers were made by Capitol Records in the 1960's: this one and another for The Beatles Something New album.
This is the Capitol Records 12" x 12" Countertop Promotional Store Display for Meet The Beatles! It became common practice for Capitol Records to place the newly promoted album cover slick on the backside of another older Capitol album cover and die cut the back side containing a fold out easel. This Meet The Beatles! Countertop Promo Display features Nat King Cole's Sings The Blues, Capitol's W1713 album, on the backside.
The Meet The Beatles! Electric Motion Display. This large, heavy cardboard promotional store window display was manufactured in the USA by Capitol Records when The Beatles first arrived in America and is considered to be the Holy Grail of all Beatles promotional store displays. Capitol Records spent over $50,000 on marketing The Beatles first album in America and this item was the pinnacle of their efforts. It measures 26" tall by 31" wide. An electric motor powers the display as each Beatles' head rocks back and forth; 2 rock together and 2 rock opposite, it says The Beatles in large orange letters at the top - a really great piece of marketing by Capitol Records in late January/early February 1964. One of 4 electric store motion displays mfg by Capitol Records in the 1960s and definitely the most sought after by collectors and investors alike. The other motion displays made by Capitol were Beatles '65, HELP!, and The Yellow Submarine. Photo courtesy of T. Fornaro. The second photo shown depicts a collectors' dream today!!!
A rare Capitol Records promotional poster manufactured for the Beatles 2nd single on Capitol, Can't Buy Me Love. This poster was issued prior to the release of The Beatles Second Album; in fact it states "Roll Over Beethoven will appear in The Beatles' next Capitol album, now in preparation". An advertisement depicting this poster was published in Billboard Magazine on March 14, 1964 however there are differences in the graphics. Do not confuse original promotional posters with trade advertisements - trade ads have printing on the backsides as they came out of magazines - original promotional posters have completely blank backs. Original Capitol promotional posters such as this have glossy paper fronts and flat paper backs. Only a handful of Beatle singles had promotional store posters manufactured; others include All You Need Is Love, Hey Jude and Something, these are shown later in this compilation.
A very hard to find Vee Jay Records cardboard Promotional Poster manufactured to promote The Beatles single VJ 587 and the Beatles EP VJ 1-903. This promo poster measures approx 11" x 16" and features 4 drawn head shots of each Beatle at the top of the poster similar to the ones on both the VJ 45 picture sleeve for 'Do You Want To Know A Secret' and the VJ EP 'A Souvenir of Their Visit to America'. This poster was also used for trade advertisements in March 1964; see our Record Promo AD Section for details on the trade ad. These trade advertisements were published in magazines such as Cashbox and Billboard; do not confuse these ads from original posters - original posters do not have printing on the backsides as do all advertisements from magazines. This rare Vee Jay Records promotional poster was printed on thin cardboard stock. Released around March 1964.
An extremely large poster was created for record shops for The Beatles Second Album on Capitol Records. From the C. Weaver collection. Released to record stores in April 1964.
A very unique Capitol Records promotional item mfg for the Beatles Second Album: This promotional display was made to replace the heads on the Meet The Beatles motion display, pictured earlier. Capitol made these so that the first display could also be used to promote their second album on Capitol. Quite Rare. Left side photo courtesy of B. Spizer.
A rare, large cardboard standup for The Beatles Second Album, still unassembled in the original Capitol Records mailing box.
A brightly colored banner was released by Capitol Records in 1964 for The Beatles Second Album.
A distributors flyer/poster mfg by Capitol Records in 1964 for The Beatles Second Album. This 8.5" x 14" 2-sided paper flyer was made for record store owners to display as a promotional poster and also has printed information on the Capitol Records Points Program on the backside. Quite an interesting item.
A cardboard Capitol Records promotional poster manufactured for The Beatles Second Album. This poster measures approx 11" x 16" and also features a plug for The Beatles second single on Capitol Records, Can't Buy Me Love. Interesting enough is the fact that the 45 depicted on the poster only has Can't Buy Me Love printed on the record label and not the common Capitol yellow/orange swirl label. This poster was also used for trade advertisements in early 1964. These advertisements were published in magazines such as Cashbox and Billboard; do not confuse these ads from original posters - original posters do not have printing on the backsides as do all advertisements from magazines. From the C. Weaver collection.
This is the Capitol Records 12" x 12" Countertop Promotional Store Display for The Beatles Second Album. It became common practice for Capitol Records to place the newly promoted album cover slick on the backside of another older Capitol album cover and die cut the back side containing a fold out easel. The Beatles Second Album Countertop Promo Display features Carmen Dragon's Nightfall, Capitol's P8575 album, on the backside.
One of 2 known 1964 United Artists The Beatles, A Hard Days Night Promotional LP items. This is the small in-store promotional display poster released in July of 1964. The other known item is a half-moon shaped cardboard countertop display (not pictured) - if anyone has this Hard Days Night cardboard countertop display, please contact us as we would love to be able to show pictures of this item or purchase it !!!
The UK Promotional Poster for the EMI/Parlophone Records LP, The Beatles A Hard Days Night!!! This poster was issued in July 1964 for distribution to Record Stores in England only. Presented Courtesy of the A. Geller Collection.
A record album promotional Bin Divider for the Capitol Records LP, The Beatles Something New released in late July of 1964. Capitol Records only created 2 Beatles bin dividers in the 1960's, this one and one for Meet The Beatles.
A small promotional display poster for The Beatles Something New LP on Capitol Records.
A large black and white Capitol Records promotional poster for The Beatles Something New album. This poster measures approximately 39" wide by 20" tall.
Another large Capitol Records promotional poster for The Beatles Something New album. This one is quite rare and it states "The Beatles Have Returned To America", which coincided with the release of The Beatles Something New album and the start of their extensive 1964 American Tour. It measures approximately 18" x 34" wide.
This is the Capitol Records 12" x 12" Countertop Promotional Store Display for The Beatles Something New. It became common practice for Capitol Records to place the newly promoted album cover slick on the backside of another older Capitol album cover and die cut the back side containing a fold out easel. This Something New Countertop Promo Display features Bobby Darin's Earthy!, Capitol's T1826 album, on the backside.
Another hard to find Vee Jay Records in-store promotional window poster measuring 12" x 25" wide. This poster is mounted on stiff cardboard and is from August 1964.
Capitol Records of Canada issued these rare LP promotional posters in 1964 to help sell Beatles albums issued only in Canada. Photo courtesy of B. Spizer.
In Late 1964, Capitol Records issued this Beatle Browser box to display the first 6 singles on Capitol! Photo courtesy of B. Spizer.
For Christmas 1964 Capitol Records went all out and created this great looking 6.5 foot high colorful cardboard display featuring The Beatles in Santa Claus suits advertising the first four Capitol albums including the new LP, The Beatles Story. The Beatles Story was a double album featuring a documentary of how The Beatles rose to fame. The Beatles Story was the lowest selling album in the 1960's of all Capitol LPs, however it still managed to reach number 7 on the USA record charts plus was certified gold by the RIAA. Released to record stores in November of 1964, this Beatles Christmas Display had a step-up type rack for holding a dozen or so of the first four Beatles albums on it. Please note the original shipping box for the display shown in the 3rd and 4th pictures!
A nice Capitol Records Advance Promotional Booklet/Flyer for The Beatles Story. Unfolded, this promo piece measures 11" x 17" wide. Released in time for Christmas 1964, this 4-page black and white flyer is loaded with Beatle information for record stores at the time. The back cover contains an order form for dealers to order the latest Beatles records available on Capitol. Collectors take notice: note the right-side text on the inside 2-page wide photo of The Beatles: Capitol Records mentions (1) a window streamer for the album and (2) a countertop holder which held 15 copies of the LP; neither of these 2 items have ever been documented or found by any collector! What a prize to find either of those 2 items! If anyone has either of these 2 pieces, please email us photographs of them to email@example.com We would love to have pictures of these items to share with other collectors!
A Capitol Records cardboard promotional counter display mfg for the Christmas season 1964. The 9" high x 11" wide display box contained copies of Capitol's Most Popular Albums. Inside, The Beatles albums to date are featured in color along with other group's albums. The cardboard display has a fold-out easel on the back; the display is a generic Capitol item with no mention of The Beatles on it.
A Beatles For Sale Parlophone Promotional Store Poster manufactured in late 1964 by EMI for Parlophone Records. Beatles For Sale was the 4th Beatles album issued in the UK. This is the only known 1960's Slick, Flat-type poster that was made to promote The Beatles in the UK to date. This 12⅜ x 12⅜ square thin cardboard Mono poster was not laminated as was the final production covers made by EMI. The back side of the poster has printed in the very center "MADE IN ENGLAND". A very nice, simple, promotional poster which Record Stores would have taped in their windows to promote the sale of the newest Beatles LP, Beatles For Sale for Christmas 1964.
Released in mid December 1964, this Beatles '65 cardboard store display was mfg by Capitol Records. It measures approx 22" x 22" and has an easel on the back.
This Beatles '65 cardboard store display was mfg by Capitol Records and featured a 3-D effect as parts of the picture were die-cut. It measures approximately 20" x 20". Photo courtesy of B.Spizer.
Another nice promotional Beatles '65 Store Display Poster mfg by Capitol Records in December 1964 for the new LP. The right photograph is Presented Courtesy of the A. Geller Collection.
The Beatles '65 Electric Motion Display store promotional display carousel was mfg. by Capitol Records for the new Beatles album in America. Two light bulbs inside rotated the carousel thus displaying each of the first 5 albums on Capitol. Photo courtesy of B.Spizer. One of 4 different electric store displays made by Capitol Records in the 1960's.
Capitol Records created this in-store 28" x 59" tall cardboard display. This terrific looking Promotional Display says "Your Beatles Headquarters" with a large Capitol logo at the bottom. It was used to promote the entire Beatles catalog at the time of release. We believe this display was issued in the 1964-65 timeframe.
An EMI Promotional Poster advertising the Beatles Single on Parlophone Records, I Feel Fine!! This EMI/Parlophone poster measures 20" high by 10" wide. This promo poster advertises the current week's top 10 hits on EMI Records and subsidiary labels, with I Feel Fine charting at number 3. "Printed in Great Britain" in printed in small print at the bottom center.
On March 22, 1965, Capitol Records released a new Beatles LP named The Early Beatles. This was a repackage of earlier 1963 songs that were already available at the time on several other non-Capitol albums. Since this song material had already flooded the marketplace by other companies labels, Capitol might have thought that a promotion for this LP was a futile effort. This is the only known 1965 Capitol Records promotional item ever found for The Early Beatles. It is a small 12.5" x 12.5" countertop cardboard display with a foldout easel on the backside. If anyone has any other promotional material from 1965 for this album, we certainly would like to see photographs and detailed descriptions of such items! Capitol Records also released a promotional poster featuring this album in 1986 for the re-release of Twist and Shout which was featured in the motion picture Ferris Bueller's Day Off.
In June of 1964 Capitol Records released this Promotional Poster for the sixth Beatles album on Capitol named Beatles VI. If Capitol had counted The Beatles Story LP, then this album should have been named Beatles VII. This poster measures 21" x 27".
A very large and highly desirable cardboard promotional display for Capitol Records LP, Beatles VI. This display measures in at 23.5" x 45.5" and displays the first five Beatle albums on 2 side flaps along with the Capitol Records logo. Again, for some unknown reason, The Beatles Story LP is not depicted on the display.
The Beatles HELP! Electric Motion Display was manufactured by Capitol Records in August of 1965. Made of heavy cardboard with many parts, some of which are metal. This great Store Display has a top lid that opens and closes with Beatles hands reaching out of the top, then retracting. Each hand has a wrist band with a different letter, also spelling out H E L P. The hand in front of Ringo's picture has a red jewel ring attached. The front of the display has an original Capitol Records HELP! LP slick attached while the backside has the back cover slick from the LP attached. This display is powered by an electric motor. Approximately 17.5" x 17.5" x 17" in size when closed and when open, the display measures approximately 32" tall, quite impressive! This is one of 4 different electric store displays made by Capitol Records in the 1960's. The others are Meet The Beatles, Beatles '65 and The Yellow Submarine.
A USA Promotional Poster for the Beatles Album HELP! This 22" x 12" Capitol Records promo poster was issued in August of 1965 for in-store promotion of their new LP. Previously not known to exist, this 2005 recently discovered poster proves that Capitol Records issued a store poster for HELP! to accompany it's HELP! Motion Display!!! Presented Courtesy of the A. Geller Collection.
A Capitol Records promotional poster for The Beatles HELP! album that was issued in late 1965 just in time for the Christmas Season.
This large, 18" x 5", Beatles promotional HELP! Bumper Sticker in the shape of a band-aid was issued to promote the new Beatles LP HELP! in 1965.
A Capitol Records cardboard promotional counter display mfg for the Christmas season 1965. The 9" high x 11" wide display box contained copies of Capitol's "Gift Problems?, Here's HELP!" 24 page booklet featuring Santa Claus holding The Beatles HELP! album on the cover. Inside, The Beatles albums to date are featured in color along with other group's albums. The cardboard display has a fold-out easel on the back; the display is a generic Capitol item with no mention of The Beatles on it.
The large Rubber Soul promotional poster for the Capitol Records latest Beatles album issued during the 1965 Christmas season. Released in late November, early December 1965. The poster measures 22" x 34.25".
These Rubber Soul 22.5" x 22.5" cardboard stand-ups were made by Capitol Records in 1965. Each has a cardboard easel on the backside. Some of these store displays came with a side panel advertising additional items of interest for this new LP as shown in the picture on the right; this version measures 22.5" x 30". The right side photograph is Presented Courtesy of the A. Geller Collection.
These Yesterday and Today promotional posters were mfg. by Capitol Records in June 1966. The infamous one to the left was quickly replaced by the second one as the album was recalled to have it's entire cover replaced. Beware of numerous counterfeits of the INCREDIBLE! version. The Buy Beatles Here version is much rarer than it's earlier counterpart. Original Butcher promotional posters measure exactly 18" x 22"; original Trunk Cover promotional posters measure exactly 18" x 21.25". The right side photograph is Presented Courtesy of the A. Geller Collection.
Capitol Records issued three different Promotional Display Posters in August 1966 for The Beatles Revolver LP. The BANG! Poster measures 23.75" x 30.25". This poster has been counterfeited - the original poster was made with a non-glossy, flat finish on both sides while the counterfeit has a glossy or semi-gloss finish. The Second Capitol Records Revolver promo poster is a much larger poster measuring approximately 46" x 36" with the words WELCOME John Paul George Ringo in large lettering at the top. This poster is rare. The Third Capitol Records promo poster features an enlargement of the album cover measuring in at approximately 16.5" square; this poster has a glossy front finish while the back is flat. The second and third versions of this poster have not been counterfeited to date.
The UK Parlophone Records Promotional Poster issued in 1966 for The Beatles Revolver LP. The poster is quite large measuring approx. 30" by 40" tall. This poster has been heavily counterfeited but originals are quite easy to detect: the Parlophone Logo and fine print underneath are quite legible and sharp on originals whereas the counterfeit's logo is not even close to being the same; additionally, the fine company print under the Parlophone logo on the counterfeit is blurred and not sharp. The graphics used on the original UK promo poster match the graphics used on the USA promo poster BANG version! Both the original US BANG promo poster version and the UK original promo posters do not duplicate the photographic quality of the images used in the collage of pictures located in the center and the top edges of the actual Revolver LP cover issued in 1966. So if you have a UK poster that has photographic quality images in the collage sections of the poster, it is not an original! Also, both this UK Promo Poster and it's USA "BANG!" counterpart are printed with graphics that have a 'flat' finish. Posters with glossy graphics are fakes. Typically, the print job on most of the fakes is quite bad. Original issued UK Revolver promo posters are quite rare!
An Italian Yellow Submarine promotional cardboard mobile.
A small promotional card for the Yellow Submarine/Eleanor Rigby single: Capitol Records 5715. Made of thin cardboard. Approximately 9" x 4". Quite unusual.
An extremely rare Promotional Cardboard Window Card officially licensed by NEMS Enterprises Ltd. and mfg. in Merrie England in February 1967. This large 12" x 16" thick poster board-type material display card was made to promote the EMI Parlophone single "Strawberry Fields Forever" and "Penny Lane" which premiered on Friday February 17th 1967. This item is previously undocumented, extremely rare and definitely original. One side features a drawing of Liverpool with each Beatles' home signified by an J, P, G and R for you know who. Also mapped out are where Strawberry Fields and Penny Lane actually reside. On the backside is an actual photograph of Liverpool, the same area as drawn on the front side. Capitol Records in the USA issued a full page advertisement for the Strawberry Fields single using the orange-colored page as a guideline.
A UK Parlophone Promotional Poster for the release of Sgt. Pepper's Lonely Hearts Club Band album released in June of 1967. This large poster features a great alternate shot of The Beatles posing for their new album.
The Capitol Records USA Promotional Poster for Sgt. Pepper's Lonely Hearts Club Band released in June 1967. This poster measures 24" x 30.5" tall. Presented Courtesy of the A. Geller Collection.
Capitol Records released this very rare Sgt. Pepper's Lonely Hearts Club Band Display Kit in June 1967. The kit consisted of 6 album jackets, 4 side panel inserts, 4 accessory tags, 4 wire corner clips, 4 wire top clips, 1 'S' hook, 1 four foot filament and 1 cardboard spacer. The display kit could make 2 different displays: one hanging mobile and one countertop display. Also shown below is the original shipping box!
A large Promotional Store Display for Sgt. Pepper's Lonely Hearts Club Band. Made of thick cardboard, this display consists of 3 sections which fold out to give a 3-D appearance. Has a large easel on the backside. The display is quite impressive, measuring a large 38.5" wide by 28.5" tall. Not known at this time if this was a UK or USA promotional item.
Another tough to find in-store promotional poster for the 1967 single All You Need Is Love. Capitol Records did not issue many promotional posters for singles; most store display posters were done for the albums; only a handful of singles had promotional posters made - others include Can't Buy Me Love, Hey Jude and Something. This poster is in full color, measures 11" x 15.5" high and is printed on glossy stock paper. The back of course is blank. An advertisement depicting this poster was published in Billboard Magazine on June 29, 1967. Do not confuse original promotional posters with trade advertisements - trade ads have printing on the backsides as they came out of magazines - original promotional posters have completely blank backsides. Original promotional posters such as this have glossy paper fronts and flat backs.
The Capitol Records Promotional Letter Opener and Magnifying Glass Set featuring a mini-LP cover for Sgt. Pepper's Lonely Hearts Club Band inside the clear Lucite handle along with other Capitol albums available in the summer of 1967. Both items are marked with the Capitol Records logo on one side of each handle. Manufactured in 1967.
This is the Capitol Records 12" x 12" Promotional Store Display Flat for Sgt. Pepper's Lonely Hearts Club Band. It became common practice for Capitol Records to place the newly promoted album cover slick on the backside of another older Capitol album cover and die cut the back side containing a fold out easel. This flat doesn't have the easel cut-out on the backside so it was simply a window display. It doesn't have an opening either on any side which all the countertop displays do that are die-cut. This Sgt. Pepper's Lonely Hearts Club Band Promo Display features Frank Sinatra's Nice 'n Easy Capitol's LP slick on the backside.
Check out this very large promotional poster manufactured for Christmas 1967 by Capitol Records for the new Beatles album Magical Mystery Tour. Released in late November 1967, this poster measures in at a huge 34" wide by 43" tall. Since Capitol Records did not have a Beatles album to promote for Christmas-time 1966, they didn't want to go unnoticed for Christmas 1967, thus they created this very large Beatles promotional poster using a bright red Christmassy colored background. This promotional poster is a hard one to find today, primarily because of it's size and the fact that it is printed on very thin paper.
Here is another hard to find Promotional Poster manufactured for Christmas 1967 by Capitol Records for the new Beatles album Magical Mystery Tour. Released on December 8 1967, this poster measures in at 15" wide by 23" tall. Capitol Records' Art Department did a super job with the very cool graphics on this poster!
This is the Capitol Records 12" x 12" Countertop Promotional Store Display for Magical Mystery Tour. It became common practice for Capitol Records to place the newly promoted album cover slick on the backside of another older Capitol album cover and die cut the back side containing a fold out easel. This Magical Mystery Tour Countertop Promo Display features The Kingston Trio's Here We Go Again, Capitol's ST1258 album, on the backside.
A Capitol Records promotional poster advertising different artists and their latest LP releases. The Beatles are pictured on the bottom of the item along with other Capitol artists. Released in 1968.
The Beatles Hey Jude / Revolution In Store Promotional Poster issued in the United Kingdom for the first Beatles single on Apple Records! The poster measures approx 20" x 25" tall. Released to record stores in the UK in August 1968. Capitol or Apple Records did not issue many promotional posters for singles; most store display posters were done for the albums; only a handful of singles had promotional posters made - others include Can't Buy Me Love and All You Need Is Love and Something.
The Beatles White Album USA Promotional Poster featuring the release of the latest Beatles record. Issued in November 1968.
The UK Apple/EMI promotional poster for The Beatles White Album released in 1968. Issued in November 1968. Nearly 3 feet wide!
A very rare UK Apple Records/EMI Promotional Cardboard Mobile for The Beatles White Album released in 1968. This is the only example known to date.
Believed to be a large cardboard standup for The Beatles White Album.. This fact has not yet been confirmed because no specific Beatle album is printed on the display. Mfg in the USA.
A regional cardboard promo poster for The Beatles White Album. Probably from a California record store.
Two unusual Record Promotional items: a large stuffed Apple with a large worm coming out of the top of the apple and another stuffed Apple similar to the previous item but with a radio built inside! These great items has been confirmed to have been sent out to record stores in the USA for the initial release of The Beatles White Album. There are no markings on these items but they were obviously used to promote the fact the The Beatles new record label was Apple Records in November 1968. Each measures nearly 11.5" tall to the top of the plume; they are approximately 9" in diameter. Click here for information on more Apple items.
Two rare Japanese Beatles In-Store Promotional Posters: the first one measures 23.5" x 33" and the second one measures 21.75" x 28.5". Both were issued in Japan to promote The Beatles on Apple Records. See close-ups of Apple logos. These were issued in late 1968, early 1969. Quite Cool and quite uncommon!!!
The Beatles White Album Promotional Poster Banner featuring black and white photographs of each Beatle which were included in the original album. Is printed "The Beatles" in the center of this 20.5" x 4" banner poster.
A Beatles Apple Records Promotional Poster. This is a collage poster issued by Apple Records in the UK approx 1968-1969.
The Yellow Submarine Capitol Records LP promotional poster. Two 20" x 37" versions were made; one came folded and was inserted into Billboard magazine; this variation has extra printing on the backside. The Billboard version came folded and is much easier to find than the rolled version. The rolled version does not have the extra printing on the backside. The only printing on the back of the rolled version is a black/white drawing of each Beatle looking out portholes. Both were issued in January 1969 to promote the new Capitol Records album Yellow Submarine.
The Yellow Submarine Electric Motion Display. Powered by a battery operated motor, this Capitol/Apple Records USA approximately 5' tall cardboard promotional store display features The Beatles in black light enabled printing. The large cardboard Yellow Submarine at the top rotates around attracting customers to buy The Beatles new LP. The top bin was made to hold multiple copies of the new album, The Yellow Submarine. One of 4 motorized store displays mfg by Capitol Records in the 1960's; see the Meet The Beatles display; the HELP! display and the Beatles 65 display shown earlier for the other 3 motorized store displays. Issued in January 1969.
This is the Apple/Capitol Records 12" x 12" Countertop Promotional Store Display for The Beatles Yellow Submarine. It became common practice for Capitol Records to place the newly promoted album cover slick on the backside of another older Capitol album cover and die cut the back side containing a fold out easel. This Yellow Submarine Countertop Promo Display features The Beatles' Magical Mystery Tour back cover slick on the backside.
Two different large promotional countertop displays for The Yellow Submarine. These could have been part of a larger type display piece as they are not marked KFS but are believed to be from 1968/69 since they are so well done and the images used are the copyrighted images produced by KFS. These are quite heavy and are approximately 16" wide, 9" tall display featuring scenes of The Beatles, The Yellow Submarine and all the characters from The Sea of Monsters. The top is die-cut and the pictures are on both the inside and outside of the item. The sides and base are extremely sturdy and made of wood. They were originally placed on a motorized platter and was meant to turn around as there are several holes on the inside middle for the motor to attach to. Very unique item made in 1968/69 to promote The Beatles Yellow Submarine!
A Beatles Apple Records Promotional Poster from Springtime1969. Originally thought to have been printed in late 1968, until the pictures of the Beatles on this poster were found to be taken from a photo session done in April 1969. This poster is one of the first Apple Records Beatles promotional posters manufactured. Several different Apple Artists were made in this same style. This poster measures 21" x 28" and was issued either on thin cardboard or regular paper. "THE BEATLES" is printed in the bottom left corner and "APPLE RECORDS" along with the Apple Logo are printed in the bottom right corner. A beautiful image of the band in sepia tone fills out the rest of the poster.
A counterfeit Apple Records Promotional Poster for the then-scrapped Get Back album which was later released as Let It Be. Poster measures 22" x 33" and was supposedly manufactured by EMI in the UK in July of 1969. No known original has been verified to exist at this time, only this 'Fantasy' poster. Quite cool nonetheless!
The rare UK Abbey Road LP In-Store Promotional Poster released by Apple Records/EMI in 1969. It measures approximately 25" tall by 22" wide and is quite difficult to find, especially in top condition. Released to record stores in the UK in September 1969.
The Abbey Road in-store Promotional Floor Display. Made of cardboard. Stands nearly 6 feet tall when assembled. Mfg by Apple Records in the USA and released to record stores in the Fall of 1969. Has a record bin which retailers could fill up with a couple dozen copies of Abbey Road. Hard to find completely intact with all pieces. Both front and side views shown.
The Abbey Road in-store Promotional Poster released by Apple Records USA. This poster measures 23" x 33" and is made of a textured type paper. Bottom says Apple Records below their Granny Apple Logo, then says 'Record and Tape' in the bottom left corner and finally is printed 'Litho in USA' in fine print.
A cardboard Countertop Display for the Apple Records release Abbey Road. Item has an easel on the backside. Approximately 19" tall. Made of thick cardboard.
A thick cardboard 8 Sided Bin designed to hold Abbey Road cassettes and 8 track tapes. Also came with a hanging string for the dealer to hang this item from the ceiling if desired.
The promotional poster for The Beatles Something/Come Together single. This measures 22.5" tall by 17.5" wide. Mfg by Apple Records. Capitol or Apple Records did not issue many promotional posters for singles; most store display posters were done for the albums; only a handful of singles had promotional posters made - others include Can't Buy Me Love and All You Need Is Love and Hey Jude. A great poster for one of the greatest singles ever released!!!
A rare Apple Records Beatles Store Display Promoting the Entire Beatles Catalog on 8 Track and Cassette! This 37" tall by 11.5" wide promotional poster features The Beatles in a stained glass window with the following verbiage: "And the Profits Four told: Our Tapes Make Divine Gifts". At the bottom of the poster is the complete Beatles catalog on 8 Track and Cassette Tapes. This poster was manufactured and released to record stores in late 1969: the very rare The Beatles Deluxe 3-Pack is listed at the bottom which was released in September 1969 and neither Hey Jude or Let It Be is listed on the poster; Hey Jude was released February 2, 1970.
Referred to as The Christmas Mobile, this Apple Records promotional store display from December 1969. This store display shipped in an unmarked box and promotes all the Beatles Albums from Rubber Soul through Abbey Road. Neither Hey Jude nor Let It Be is featured on the mobile. It's "Hung Up for a Gift ?, Give The Beatles" is a classic from the Sixties! Mfg for Christmas time 1969.
The Hey Jude 12" x 16" cardboard Countertop Store Display mfg by Apple Records in the USA. Released to record stores in January 1970.
The rare Hey Jude gold cardboard Promotional Store Display designed to hold albums. Apple Records USA. This is a 2 piece thick cardboard display with a thin metal holder on the front to hold copies of The Beatles Hey Jude USA LP. 27" tall by 16" wide. Both front and back shown. Says "Printed in U.S.A." in small print on the back bottom side. Released to record stores in late January 1970.
The small Let It Be promotional countertop display for the 45 single record. EMI Records, UK.
The original 1970 EMI Records in store Promotional Poster for the Let It Be Box Set !!! The poster is titled "The Beatles A Very Special Collection - Let It Be". This huge poster measures approximately 30" x 40" and features detailed pictures of the Let It Be box set, Book and LP Cover at the top!!! Also pictured are all other Beatles LPs available at the time. A very hard to find poster, in fact shown below is the only copy of this poster that has ever surfaced!
The Let It Be promotional store poster for the album issued by Apple Records in April of 1970. Poster measures approx. 22" x 22". Says Printed in USA in the lower left corner in light blue print. Do not confuse this poster with the later, very common, Capitol Records re-release poster!!! - the original Apple Records promotional poster was not folded - it originally was issued rolled. You can easily tell the original 1970 release of the poster from the 1980's reissue: the Capitol Records reissued poster features the Capitol Records logo on the right side (which didn't exist on the original) and the fine print Printed in USA is in white print, not blue. All copies of the Capitol reissue poster were folded as they were inserted in copies of the Let It Be album in the 1980's.
Pictured is another Beatles Let It Be In Store Promotional Poster for the Apple Records LP which was released through United Artists. Released to record stores in April 1970, it measures approx 28" x 21" and says Printed in USA in the lower left corner in white print. This is the rarer of the two different posters made in the USA; this poster is quite difficult to find!!! This is the last in store promotional poster/display made for The Beatles as a band while they were still together as a group. This is also the rarest of all the Apple Records Promotional Posters mfg to promote The Beatles!!! On December 30, 1970 Paul McCartney filed suite in British Court to dissolve The Beatles.
A very rare 1970 Beatles Let It Be Promotional Poster for the Single. This poster is much like the UK Something/Come Together promo poster using the same photograph and similar in size. This poster advertises the Japanese single on Apple Records. It also has a 3 month calendar at the bottom of the poster for April, May and June 1970. Approx 14" x 20".
An early 1970's Capitol/Apple Records Beatles Cardboard Promotional Store Display designed to hang from the ceiling for record stores. It advertises a 4 week sale for all Beatles albums. It measures approximately 4 feet long and is 2 sided, with both sides the same print. A great early 70's promotional display!
Audio Tape Inc. in New Jersey USA issued 2 different 4 album box sets of Beatles greatest hits in 1972 on TV. These were called The Beatles Alpha Omega. Capitol Records claimed "copyright infringement" and forced Audio Tape Inc. to stop selling these record albums as Capitol was readying The Beatles / 1962-1966 and The Beatles / 1967-1970 albums for release. There were two promotional posters manufactured for volume one of the box set of albums, a 25" x 38" poster and a 13" x 37" banner poster. Both versions of this poster are rare. No known posters were made for the Volume II releases.
A Capitol Records promotional poster advertising a sale on the Abbey Road album !! Quite Cool !!
An In-Store Promotional Poster for the Apple Records albums The Beatles / 1962-1966 and The Beatles / 1967-1970. This poster was issued in the UK by Apple Records and measures 29 7/8" x 19 7/8".
A great, nearly 3 foot long banner promotional poster for the Apple Records releases The Beatles / 1962-1966 and The Beatles / 1967-1970. The first Capitol/Apple promotional poster to be released since 1970!
A Capitol Records Promotional Belt complete with a very heavy metal Capitol Records belt buckle. The leather belt features graphics of different artists' logos such as The Beatles, Pink Floyd, etc.
These posters and bin dividers were issued in 1974, Capitol Records' 10th anniversary of issuing Beatles' records. Shown below is a set of 5 bin dividers issued for the 10th anniversary mfg by Capitol/Apple Records. There was one Beatles bin divider and 4 individual solo-Beatles bin Dividers detailing all LPs issued through early 1974. A large poster measuring approx 24" x 36" listed all Beatles and solo-Beatles LPs issued through 1974. A B/W poster was issued showing each Beatle from their early 20's through 74; 4 separate posters showing each Beatle from the early days to 1974; these posters are in color.
Capitol Records also released a promotional rug for The Beatles10th anniversary. It was manufactured in several colors.
Capitol Records also manufactured a large promotional mirror for The Beatles 10th anniversary. Measures exactly 20" x 30" and is quite heavy. This mirror has been counterfeited; originals have George Harrison on the left side of the mirror; counterfeits have the images reversed. Originals have either a chrome plastic frame or a blue-chrome plastic frame as shown below.
A Beatles USA cardboard promotional store display for The Beatles 45'S Collection which was issued with all the UK pressings. Has cardboard 45 dividers. Mfg. by Capitol Records in the USA. A banner poster was also issued for the set.
Capitol Records issued this 12" round Gold Record Promoting The Beatles Hey Jude Album in late summer 1975. If you look closely, the label used is the Apple label with the "All Rights" disclaimer which was only used from September 1975 through December 1975.
The Capitol Records Rock 'n Roll Music LP Promotional Cardboard Mobile. Both sides shown.
The Capitol Records Rock 'n Roll Music LP Promotional Tee Shirt.
The Capitol Records Rock 'n Roll Music LP Promotional Banner Poster.
The Capitol Records Rock 'n Roll Music LP Promotional 6" x 6" Sticker.
The Capitol Records Rock 'n Roll Music LP Promotional Clothes Line Display. Over 20 Beatles album cover flats were included with an instruction sheet and clothes line! Issued in a plastic bag.
3 more Capitol Records Rock 'n Roll Music LP Promotional posters from 1976
The Beatles Singles Special Collectors Issue cardboard display bin mfg by Capitol Records.
The Capitol Records The Beatles at the Hollywood Bowl LP Promotional poster. USA.
A second Capitol Records The Beatles at the Hollywood Bowl LP Promotional poster.
A Capitol Records The Beatles at the Hollywood Bowl LP Promotional Bookcover.
A Capitol Records The Beatles at the Hollywood Bowl LP Promotional Bumper Sticker..
A very large Capitol Records The Beatles at the Hollywood Bowl LP Promotional Poster on foam core.
A very large Styrofoam Wall Display mfg by Capitol Records for the Beatles Hollywood Bowl Release.
A Capitol Records The Beatles at the Hollywood Bowl Compilation Promotional Poster. Measures approximately 24" x 48".
A very large Cardboard Display mfg by Capitol Records for the Beatles Hollywood Bowl Release. 39" by 48" and came with 4 pink colored large cardboard tickets to the show!!!
The Capitol Records The Beatles Hollywood Bowl LP Promotional T-Shirt.
A Capitol Records of Canada Beatles Hollywood Bowl Promotional Store Display. This store display is made of hard plastic and features The Beatles in raised relief at the top of this very large display. The display measures 48" tall by 28" wide! There are 4 slots at the bottom of the display in which to place 4 Beatles albums. This item was a Canadian issued promo display from 1977.
The Capitol Records The Beatles Love Songs LP Promotional poster. USA.
Another Capitol Records The Beatles Love Songs LP Promotional poster. USA.
More Capitol Records The Beatles Love Songs LP Promotional posters. The largest one being 15" x 22". USA.
The Capitol Records The Beatles Love Songs LP Promotional 4'x4' display. It has 2 large eye hooks at the top corners for hanging. A very large display!
The Capitol Records The Beatles Love Songs LP Promotional cardboard hanging store display.
Capitol Records also released this nice promotional countertop display for The Beatles Love Songs album. It has an easel on the back and states "As Seen On TV - Gift Idea of the Month!".
The Capitol Records The Beatles Love Songs LP Promotional T-Shirt with Original Promotional Oval Pinback Button.
The Capitol Records The Beatles Love Songs LP Promotional Thermo Mug.
The Capitol Records The Beatles Love Songs LP Promotional Folder. It measures 14" x 16".
The Capitol Records re-release of Sgt. Peppers Lonely Hearts Club Band LP Promotional Posters. Four different designs were made by Capitol Records in the USA. The last photograph is a special Pepper poster from Capitol that came already framed and ready to hang; it has a full glass front wth parts that are reverse painted giving a special look and feel. This particular poster is very desirable. It measures 30" tall by 20" wide.
The Capitol Records re-release of The White Album, The Beatles 1962-1966 and The Beatles 1967-1970 albums on colored vinyl prompted Capitol Records to release this 20" x 28" promotional poster. USA.
The Beatles Tapes in-store promotional poster from 1978.
The Beatles Rarities in-store promotional poster.
A Capitol Records Complete Your Collection very large promotional poster. USA.
The Capitol Records The Beatles Reel Music LP promotional poster. USA.
The extremely large Promotional Display for Capitol's The Beatles Reel Music album. This thick cardboard promotional display is made up of 5 individually colored posters. Together they measure nearly 30" tall by 8 feet wide!!! Very Cool Item. USA.
A promotional Frisbee for Reel Music.
The Capitol Records The Beatles Reel Music LP promotional pinback button. USA.
The Capitol Records The Beatles Reel Music LP promotional Press Kit. USA.
The Capitol Records The Beatles Reel Music LP promotional Poster. USA.
The Capitol Records The Beatles Reel Music LP large promotional glass. All sides are shown.
The Capitol Records The Beatles Reel Music LP Promotional T-Shirt.
The Capitol Records promotional poster for The Beatles 20 Greatest Hits.
The Capitol Records It was 20 Years Ago Promotional poster. USA.
The Capitol Records It was 20 Years Ago Promotional Bumper Sticker. USA.
Capitol Records produced this 12" x 36" long promotional poster for Twist and Shout, the featured song from the motion picture Ferris Bueller's Day Off in 1986. Only one 1960's issue display or poster has ever been verified to exist for The Early Beatles LP; click here to see that item.
1987 was the year when Capitol Records first released the complete Beatles catalog on CD. Several promotional posters were created for this endeavor.
The Capitol Records Past Masters Album Promotional poster. USA.
A Capitol Records promotional poster from 1992. USA.
2 different Capitol Records re-release of the The Beatles 1962-1966 and The Beatles 1967-1970 compilation album poster. These LP's have come to be known as 'The Beatles Red and Blue Albums'. These promotional posters are from 1993. USA. Also note the button set that was released at this time. A sweatshirt was also mfg for each album.
A Capitol Records re-release of the The Beatles 1962-1966 and The Beatles 1967-1970 compilation albums. This promotional cardboard countertop display is from 1993. USA. 9"x11"
A Capitol Records hanging cardboard mobile for the re-release of the The Beatles 1962-1966 and The Beatles 1967-1970 compilation albums. 24" x 28".
A Capitol Records large cardboard standup for The Beatles 1962-1966 and The Beatles 1967-1970 re-releases on CD.
An Apple Records promotional poster from 1994 for Live at the BBC.
A Capitol Records cardboard countertop display for The Beatles Thirty Years on Capitol! Measures approx 9" x 12".
Other Capitol Records cardboard countertop displays and posters for The Beatles Thirty Years on Capitol!
A Capitol Records Sticker celebrating The Beatles Thirty Years on Capitol!
An Apple Records promotional poster from 1994
A Capitol Records Revolution promotional poster from 1994
The Beatles Anthology Display Posters and store displays.
A 6.5' tall cardboard promotional display manufactured to celebrate the 30th anniversary of Sgt. Pepper's Lonely Hearts Club Band and Magical Mystery Tour. albums. This very tall cardboard display has bins for all Beatles CDs in the Capitol catalog to date. Two different variations exist with one showing each Beatle from 1964 to 1969 at the bottom.
A large promotional poster issued for the 30th anniversary of the release of Sgt. Pepper's Lonely Hearts Club Band and Magical Mystery Tour.
Another large promotional poster issued for the 30th anniversary of the release of Sgt. Pepper's Lonely Hearts Club Band and Magical Mystery Tour.
The Beatles Yellow Submarine Display Posters, blowup subs, mobiles, etc.
Several posters for The Beatles 1 release from 2000. The last poster shown is a very large 36" x 36" stiff, foam backed poster.